Design and Technology

No matter what value a product represents, it will not sell if it doesn’t look good, which is why PMS International puts such emphasis on striking and original packaging. The company has traditionally supported its exclusive products with packaging design that does justice to the quality and saleability of the goods, preferring that these tasks be carried out in-house.

This enables buyers and designers to liaise in building images and ranges. The in-house art department has been responsible for the logos and brand images which identify the company’s products in the minds of trade buyers and the consumer. A large volume of printed matter supports these ranges when they reach the market place. This can include flyers, point of sale material, advertisements, direct mail information and fact sheets for prospective purchasers.